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Big Data Has a Secret

Nicholas Goodman’s (LucidDB) sharp vision about Business Intelligence on Big Data:

It’s just a bunch of technology that propeller heads (I am one myself) sling code with that crunch data to get data into custom built reporting type applications. Unlike SQL databases, they’re NOT ACCESSIBLE to analysts, and reporting tools for easy report authoring and for businesses to quickly and easily write reports.

Until businesses get to ACTUALLY USE Big Data systems (and not via proxy built IT applications) it’s value to the business will be minimal. When businesses get to use Big Data systems directly; there will be dramatic benefit to the business in terms of timeliness, decision making, and insights.

A must read.

Original title and link: Big Data Has a Secret (NoSQL database©myNoSQL)

via: http://www.nicholasgoodman.com/bt/blog/2011/06/08/a-different-vision-for-the-value-of-big-data/