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How Do You Define Big Data? DataStax CEO

Billy Bossworth for InvestorPlace:

it involves the challenges associated with distribution/complexity, variety, volume and velocity of data that are not suited to traditional relational databases.

Compared with the 3V or 4V definitions of Big Data, this one:

  • adds distribution, which makes sense considering Big Data is about volume and velocity
  • add complexity, which feels like a qualification of having to deal with the 3-4 V’s
  • rules out traditional relational databases. I think this last one is just to make sure someone won’t ask if they can address Big Data with Oracle. Or MySQL

Original title and link: How Do You Define Big Data? DataStax CEO (NoSQL database©myNoSQL)

via: http://investorplace.com/ipo-playbook/datastax-ceo-on-why-big-data-is-a-big-deal/