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Explaining Hadoop and Big Data to the C-Suite

Great introduction to Big Data and Hadoop by Ravi Kalakota starting with an explanation of the market needs and the need for Hadoop, what Hadoop and its ecosystem are, a list of case studies, plus a brief market overview.

The Data Driven Market Shift

The Data Driven Market Shift

Original title and link: Explaining Hadoop and Big Data to the C-Suite (NoSQL database©myNoSQL)