A very practical example of how Hive and Hadoop could deliver value when applied to clickstreams, the most common data for each web property:
Hadoop, Hive, and related technologies are formidable tools for unlocking value from data.
[…] Retention measurements are particularly significant because they paint a detailed picture about the overall stickiness of a product across the entire userbase.
This blog is called myNoSQL and it is written by me, Alex Popescu, a software architect with a passion for open source and communities.
It records my readings, learnings, and opinions on NoSQL databases, polyglot persistence, and distributed systems -- subjects that I'm passionate about.
The opinions expressed here are my own, and no other party necessarily agrees with them.
If you feel I'm biased, I probably am.