Matt Asay (GigaOm):
Where Cloudera shines, however, is in taking these different contributions and making Hadoop relevant for enterprise IT, where data mining has waxed and waned over the years. […]
Cloudera, in other words, is banking on the complexity of Hadoop to drive enterprise IT to its own Cloudera Enteprise tools.
Additionally, I think what Cloudera is “selling” is a good set of tools — Hadoop, HBase, Hive, Pig, Oozie, Sqoop, Flume, Zookeeper, Hue — put together based on their expertise in the field.
Original title and link: Cloudera: All Your Big Data Are Belong to Us (NoSQL databases © myNoSQL)